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Humana Names Elves & More as Winner of $100,000 “Humana Communities Benefit – Houston” Grant

2010 winner will use money to expand childhood health and education program


Friday, September 24, 2010 10:30 am EDT



Public Company Information:

"I’m so pleased that, yet again, the Humana Communities Benefit program will be successful in helping a nonprofit serving the Houston community make a significant transformation in a way that was not previously possible"

HOUSTON--(BUSINESS WIRE)--Elves & More, a nonprofit organization that changes children’s lives one bike at a time, has been awarded a $100,000 grant as the winner of the 2010 Humana Communities Benefit – Houston program, funded by health-benefits company Humana Inc. (NYSE: HUM).

With the $100,000 grant, Elves & More will expand its bicycle program, delivering 2,000 new bicycles to at-risk children in schools with Rodeo Institute for Teaching Excellence (R.I.T.E.) reading programs, in which teachers have been trained to teach reading skills using specially developed curriculum. By motivating children to reach academic goals in R.I.T.E. reading programs, Elves & More hopes to use bicycles as incentives to help at-risk children improve their reading skills, with the understanding that reading is a key to succeeding. And after receiving bicycles, these children will then have the ability to transport themselves to after-school programs and learn about exercise.

“Reading is the cornerstone to learning in every category of education,” said David Moore, founder and president of Elves & More. “Our aim is to add bicycles as a powerful motivator to students to invest their time, use their talents and strengthen their reading skills as much as possible.”

After naming Elves & More as the 2010 grant winner, Pattie Dale Tye, president of Humana’s Commercial operations in Houston, announced that grant finalists HOPE Clinic and Recipe for Success Foundation will receive donations as well.

“I’m so pleased that, yet again, the Humana Communities Benefit program will be successful in helping a nonprofit serving the Houston community make a significant transformation in a way that was not previously possible,” Tye said. “Connecting children with bicycles as both an educational motivation tool and a means of health and exercise is good for the kids, and Humana could not be more excited to help Elves & More expand their good work into R.I.T.E. reading programs.”

A panel of local judges, comprised of community leaders and business representatives, worked with Humana to select the $100,000 grant winner. Finalists made a formal presentation before the panel of judges.

Each year since 2005, Humana Communities Benefit – Houston has awarded a one-time, $100,000 grant to a different 501(c)(3) organization to benefit the health of the Houston community. Past recipients of the grant include:

  • Star of Hope Mission used the 2009 grant to enhance their teen program, purchasing a van for educational trips and outfitting a room in the shelter where teens can feel at home. Launched in late 2009, Star of Hope’s new Teen Room gives homeless teens a place to study, relax and unwind – in short, a place to call their own.
  • The Houston Food Bank used the 2008 grant to support its mobile pantry program, including purchasing a refrigerated mobile truck with the ability to bring perishable fruits and vegetables into neighborhoods where they are most needed. The Houston Food Bank’s new mobile food truck was ready for use shortly before Hurricane Ike struck, making it even more important to the Houston community.
  • Texas Center for the Missing, an organization that provides support for families, law enforcement and volunteers searching for missing children, used the 2007 grant to purchase a mobile search and education lab. The Mobile Lab gave Texas Center for the Missing greater mobility, completely changing the way the nonprofit served the Houston community.
  • SIRE, Houston’s Therapeutic Equestrian Center, an organization dedicated to improving the quality of life for people with disabilities using horseback riding, used the 2006 grant to build a riding ring in Spring, Texas.
  • El Centro de Corazon, a women’s health and pediatric clinic located in East Houston, used the 2005 grant to furnish a women’s clinic for obstetrics services.

For more information on Houston Benefits visit www.Humana.com/HCB. Questions can also be directed to Humana’s community relations consultant at 713-513-4929 or by e-mail to HoustonBenefits@humana.com.

About Humana

Humana Inc., headquartered in Louisville, Ky., is one of the nation’s largest publicly traded health and supplemental benefits companies, with approximately 10.3 million medical members and approximately 7.3 million specialty-benefit members. Humana is a full-service benefits solutions company, offering a wide array of health and supplementary benefit plans for employer groups, government programs and individuals.

Over its 49-year history, Humana has consistently seized opportunities to meet changing customer needs. Today, the company is a leader in consumer engagement, providing guidance that leads to lower costs and a better health plan experience throughout its diversified customer portfolio.

More information regarding Humana is available to investors via the Investor Relations page of the company’s web site at http://www.humana.com, including copies of:

  • Annual reports to stockholders
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Humana Corporate Communications
Ross McLerran, 210-617-1771