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Humana Strengthens Commitment to Lifelong Well-being with Introduction of MyWell-being.com

New online program focuses on helping members enhance well-being in important areas of their lives through smart tools, informed content, and a personalized approach


Wednesday, July 11, 2012 10:30 am EDT



Public Company Information:

"In a day and age when we are bombarded with health and wellness information, it’s hard to know where to turn for information that’s of value"

LOUISVILLE, Ky.--(BUSINESS WIRE)--With an understanding that well-being goes far beyond physical health, Humana Inc. (NYSE: HUM) today launched MyWell-being.com.

Focusing on body and mind, career and finances, friends and family, learning and leisure, MyWell-being.com offers members comprehensive information, tools and expert advice to help them take positive steps on the path to lifelong well-being.

“In a day and age when we are bombarded with health and wellness information, it’s hard to know where to turn for information that’s of value,” said Bruce Feinstein, Marketing Director at Humana. “MyWell-being provides members with tangible tools to help them get and stay well on all levels. Our goal is to help foster lifelong well-being so the site concentrates not only on physical and mental health, but also on finances, personal relationships and leisure time.”

MyWell-being.com incorporates the most successful features from the recent REAL Powered by Humana program, which grew to nearly 400,000 members over three years, and growing Facebook and Twitter communities that will continue as part of the MyWell-being program.

Membership on MyWell-being.com is free and includes:

  • A complimentary 72-page Well-being for Dummies book
  • Original and third-party content including expert articles, videos, and daily well-being tips
  • The ability to save content and share it easily with others, follow favorite authors, and suggest topics for future discussion through new social media pages
  • Interactive online games designed to challenge and increase mental strength
  • Access to content across devices (computer, tablet and smartphone)

MyWell-being.com is just one more way we’re helping people to achieve their wellness goals,” Feinstein said.

About Humana

Humana Inc., headquartered in Louisville, Kentucky, is a leading health care company that offers a wide range of insurance products and health and wellness services that incorporate an integrated approach to lifelong well-being. By leveraging the strengths of its core businesses, Humana believes it can better explore opportunities for existing and emerging adjacencies in health care that can further enhance wellness opportunities for the millions of people across the nation with whom the company has relationships.

More information regarding Humana is available to investors via the Investor Relations page of the company’s web site at www.humana.com, including copies of:

  • Annual reports to stockholders
  • Securities and Exchange Commission filings
  • Most recent investor conference presentations
  • Quarterly earnings news releases
  • Replays of most recent earnings release conference calls
  • Calendar of events (including upcoming earnings conference call dates and times, as well as planned interaction with research analysts and institutional investors)
  • Corporate Governance information


Humana Corporate Communications
Alex Kepnes, 502-580-2990