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Humana's SmartSummary Receives National Consumerism Award

Consumer tool recognized for promoting consumer education

Category:

Wednesday, January 9, 2008 8:58 am EST

Dateline:

LOUISVILLE, Ky.

Public Company Information:

NYSE:
HUM
US4448591028

LOUISVILLE, Ky.--(BUSINESS WIRE)--Humana Inc. (NYSE: HUM) today announced that its industry-leading healthcare consumer tool, SmartSummarysm, was awarded the 2007 Outstanding Achievement Award for Promotion of Consumer Education and Empowerment at the recently concluded Consumer Health World conference (CHW) in Washington, D.C. The CHW Awards recognize excellence and advancement in service, products and programs that enhance consumers abilities to manage their healthcare expenditures and enhance healthcare quality.

As the health insurance industrys first consumer-focused health benefits budgeting, planning, and consolidated reporting tool, SmartSummary offers Humana members access to a personalized array of financial, health and benefits information, empowering them to take charge of their healthcare management.

The SmartSummary statement includes a cumulative list of medical and prescription claims during a given time period, balances for the members healthcare spending accounts and messages tailored to their individual health needs. The statement also includes snapshot views of members pharmacy utilization that show compliance with maintenance medications, as well as, notifications if the cost changes for a particular drug. Other features include money-saving coupons and targeted campaigns that are relevant to all family members.

The personalized messaging is the key to the improving the members ability to understand and make decisions -- getting them the right information, in the right place, at the right time, said Chris Nicholson, Humanas director of strategic communications. This award validates Humanas ongoing efforts to bring to our members useful information that can have a positive impact on their ability to live a healthier life and better manage their healthcare finances. At a time when high deductible health plans with health spending accounts (HSAs) are becoming increasingly popular, it is vitally important that healthcare consumers have a tool that empowers them to make behavioral changes that meet their financial and health needs.

SmartSummary is being delivered quarterly to more than one million Humana commercial members, while more than four million Humana Medicare members receive it on a monthly basis.

About Humana

Humana Inc., headquartered in Louisville, Kentucky, is one of the nations largest publicly traded health benefits companies, with approximately 11.3 million medical members. Humana offers a diversified portfolio of health insurance products and related services through traditional and consumer-choice plans to employer groups, government-sponsored plans, and individuals.

Over its 47-year history, Humana has consistently seized opportunities to meet changing customer needs. Today, the company is a leader in consumer engagement, providing guidance that leads to lower costs and a better health plan experience throughout its diversified customer portfolio.

More information regarding Humana is available to investors via the Investor Relations page of the companys web site at http://www.humana.com, including copies of:

  • Annual reports to stockholders;
  • Securities and Exchange Commission filings;
  • Most recent investor conference presentations;
  • Quarterly earnings news releases;
  • Replays of most recent earnings release conference calls;
  • Calendar of events (includes upcoming earnings conference call dates and times, as well as planned interaction with research analysts and institutional investors);
  • Corporate Governance Information.

Contact:

Humana Corporate Communications
Breck Thomas-Ross, 502-580-8676
bathomas@humana.com